Aimee Buchanan

Aimee Buchanan

Mentor Winner

Aimee is focused on mentoring, developing and promoting women in media in a practical, outcome-based way.

Combining motherhood and career, Aimee has spearheaded many industry-leading initiatives for parents to give them exibility and support while pursuing their careers and easing back into work.

As a mentor, Aimee dedicates 40 hours to one-on-one coaching each month. This year, she was also a B&T Towards 2030 mentor, and will also be a mentor at the upcoming MFA 5+ Inspiration Series, a co-chair at the Comms Council for IPA Agency Leadership and a panellist at the B&T 3% Conference Australasia.

Aimee’s experience in climbing the corporate ladder has given her a unique perspective into the challenges that women face in media, especially as they endeavour to integrate work and family life.

These experiences have given her powerful insight, which she has been able to pass on through mentorship for senior female talent across the OMD Australia agency.

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