Bec Brideson – Founder, Women With Agency ; Venus Comms
Bec Brideson is an advertising phenomenon. Bec was a 3%’er of women globally to be coveted a Creative Director position which led to multiple awards and international recognition for her vision.
Paving the way for female creatives – she’s 0.01% of women to launch her own agency. She continues to thrive in her businesses, creating much needed discourse about the procurement process of women-owned agencies.
Her movement – WomenWithAgency.com – rallies against the massive bias of women-owned ad agencies – as absent from Madison Ave in the last 7 decades as they are today. WWA is an invitation to cure the pitch process and encourage future-forward and value-aligned clients to commit to supporting gender equality. #womenwithagency
Bec wrote her first book Blind Spots: How to leverage the fastest growing economy (Wiley 2018) speaks around the world on the topic of gender and consults to brands leveraging the commercial advantage of